I am a seasoned product professional with experience as a researcher, developer, ethnographer, and in user experience. As a documentary filmmaker, I researched, interviewed, did storyboarding, wrote papers and proposals, built corresponding websites, and edited the films. As a UX Designer, I perform these same tasks using different technologies. The marriage of the human component and technology is fascinating and mirrors the juxtaposition of quantitative and qualitative research. I’ve spent my education and career thinking about how to represent people, consider what people’s needs are, and enjoying the task of revealing these processes and people through technology.
This small business website was designed to reflect the personality of the life coach- a creative and outdoorsy therapist. The different layers of the website reveal the different layers of care and opportunities to clients. I also built a corresponding blog that would allow the life coach to update her clients and write articles without needing a professional to maintain it.